Your partner in signage hardware and retail displays since 2002

Privacy statement

VKF Renzel USA Corp. takes your privacy seriously. We want you to know how we collect, use, share, and protect your information. By interacting with our website, you consent to the use of information we collect according to our privacy policy.

What information do we collect?
We collect information from you when you register on our site, place an order, subscribe to our newsletter or fill out a form. When ordering or registering on our site, as appropriate, you may be asked to enter your: name, e-mail address, mailing address, phone number, or credit card information. You may, however, visit our site anonymously.

What do we use your information for?
  • Any of the information we collect from you may be used in one of the following ways:
  • To personalize your experience. Your information helps us to better respond to your individual needs.
  • To improve our website. We strive to improve our website offerings based on the information and feedback we receive from you.
  • To improve customer service. Your information helps us to more effectively respond to customer service requests.
  • To process transactions. Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested.
  • To answer customer inquiries. Your email address will be used to respond to any questions that you submit through our website.
  • To send newsletters and promotional emails. This is done only if you have opted in to our e-newsletter. Every email promotion includes a link for opting out of the list.
  • To send emails pertaining to your order. The email address you provide for order processing may be used to send you information and updates pertaining to your order.
Data collection when you open an account
When you open a customer account, we will collect your personal data in the scope provided there. The data is for the purpose of improving your shopping experience and simplifying order processing. You can withdraw your consent at any time by contacting us without affecting the legality of the data collection you originally consented to. Your customer account will then be deleted.

Data collection when you use a contact form
When you use the contact form we will only collect your personal data (name, email address, message text) in the scope provided by you. The data processing is for the purpose of answering your query. By submitting your message you agree to the processing of your transmitted data. You can withdraw your consent at any time by contacting us without affecting the legality of the data collection you originally consented to. We will only use your email address to respond to your request. Afterwards your data will be deleted, unless you have agreed to further processing and use.

Data collection when you place an order
When you submit an order, we only collect and use your personal data where this is necessary for the fulfilment and handling of your order. The provision of data is necessary for the conclusion of a contract. Failure to provide it will prevent the conclusion of any contract. We will not forward your data to third parties without your explicit consent. This only excludes our service partners which we require in order to handle the contractual relationship or service providers we use to process an order. Along with the recipients named in the clauses of this data protection declaration, these may be recipients in the following categories: Shipping providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers and dropshipping dealers. We will comply strictly with legal requirements in every case. The scope of data transmission is restricted to a minimum.

Data collection when you sign up for our e-newsletter
We use your email address to send you an electronic newsletter for our own marketing purposes, if you have explicitly agreed to this by opting in to our e-newsletter. Your data will be forwarded to a service provider for email marketing in the course of sending the e-newsletter. It will not be forwarded to other third parties. You can withdraw your consent at any time without affecting the legality of the data collection you originally consented to. You can unsubscribe from the newsletter at any time using the relevant link in the newsletter or by contacting us. Your email address will then be removed from the distributor.

Forwarding of your email address to shipping companies for information on shipping status
We forward your email address to the shipping company in the course of contractual processing. The forwarding is for the purpose of informing you by email on the shipping status of your order. You can withdraw your consent at any time by contacting us or the transport company without affecting the legality of the data collection you originally consented to.

Our website uses cookies. Cookies are small text files which are saved in a user’s internet browser or by the user’s internet browser on their computer system. When a user calls up a website, a cookie may be saved on the user’s operating system. This cookie contains a characteristic character string which allows the browser to be clearly identified when the website is called up again. We use cookies to make our offering more user-friendly, effective and secure. Cookies also allow our systems to recognise your browser after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. These services require the browser to be recognised again after a page change.

Our website also uses cookies to allow us to analyze the surfing behavior of visitors to our website. The data collected in this way is pseudonymised using technological measures. It is therefore not possible to link the data to your person. The data will not be stored together with other personal data pertaining to you.

Cookies will be stored on your computer. You therefore have full control over the use of cookies. By choosing corresponding technical settings in your internet browser, you can prevent the storage of cookies and transmission of the data they contain. Cookies which have already been saved may be deleted at any time. This may, however, prevent you from making full use of all the functions of this website.

Using the links below, you can find out how to manage cookies (or deactivate them, among other things) in major browsers:
Chrome Browser:
Internet Explorer:
Mozilla Firefox:

Use of Google Analytics
Our website uses the web analysis service Google Analytics by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). The processing of data serves to analyse this website and its visitors. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services to the website operator relating to website and internet use. The IP address communicated by your browser as part of Google Analytics is not associated with any other data held by Google. Google Analytics uses cookies, which make it possible to analyze your use of the website. The information generated by the cookie regarding your use of this website is usually transferred to a Google server in the USA and stored there. IP anonymisation is activated on this website. Google uses this to shorten your IP address beforehand. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. You can prevent the storage of cookies and therefore the use of Google Analytics by choosing corresponding technical settings in your internet browser. However, this may prevent you from making full use of all the functions of this website. You can also prevent collection of the data (including your IP address) generated by the cookies and related to your use of the website by Google as well as the processing of this data by Google by downloading and installing the browser plug-in available at the following link You can set an opt-out cookie to prevent collection by Google Analytics across devices. Opt-out cookies prevent the future collection of your data when you visit this website. You need to opt-out on all systems and devices in use for this to work comprehensively. You can find more detailed information on the terms and conditions of use and data protection at and at

Use of Google Adwords conversion tracking
Our website uses the online marketing program Google AdWords, including conversion tracking. Google conversion tracking is a service operated by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). If you click on advertisements placed by Google, a cookie is placed on your computer for conversion tracking. These cookies have limited validity, do not contain any personal data and thus cannot be used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Google can recognize that you have clicked on the ad and were forwarded to this page. Every Google AdWords customer receives a separate cookie. Therefore, it is not possible to track cookies relating to the websites of AdWords customers. The information collected using the conversion cookie only serves the purpose of producing conversion statistics. This allows us to find out the total number of users who have clicked on our ads and were forwarded to a page equipped with a conversion tracking tag. However, we do not receive any information which could be used to personally identify users.

You can prevent the storage of cookies by choosing corresponding technical settings in your internet browser. This may, however, prevent you from making full use of all the functions of this website. You will then not be included in the conversion tracking statistics. You can also deactivate personalized advertising in Google’s advertising settings. You can find an introduction to this a You can also deactivate the use of cookies by third parties by calling up the Network Advertising Initiative deactivation page at and following the opt-out instructions.

You will find more information as well as Google’s data protection declaration at:

Use of GoogleMaps
Our website uses Google Inc.’s feature for the embedding of Google Maps (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). This feature visually represents geographical information and interactive maps. Google also collects, processes and uses data on visitors to the website when they call up pages with embedded Google maps.
Further information on the data collected and used by Google, your rights and privacy can be found in Google’s privacy policy at You also have the option of changing your settings in the data protection cener, allowing you to administer and protect the data processed by Google.

How do we protect your information?
We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information.

We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway provider’s database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential.

After a transaction, your private information (credit cards, financials, etc.) will not be stored on our servers.

Do we disclose any information to outside parties?
We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect our or others’ rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

Children’s Personal Information
We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act.) We do not knowingly collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older.

Terms and Conditions
Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website.

Changes to our Privacy Policy
If we find it necessary to change our privacy policy, we will post those changes on this page, and/or update the Privacy Policy modification date below.
This policy was last modified on 6/7/2018.

Your Choices
By using this site, you consent to our web site privacy policy. You may, however, choose to have us remove your personal information and/or opt out of our third party services (e.g. Google Adwords, Google Analytics, etc.) by following the instructions in the corresponding sections above.

If there are any questions regarding this privacy policy you may contact us using the information below.

VKF Renzel USA Corp.
1311 Merrillville Road
Crown Point, IN 46307
phone: 219-661-6300
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